Carlsberg launches “Brewing Tomorrow” ESG programme with stronger climate targets

Carlsberg Group has launched “Brewing Tomorrow,” its updated Environmental, Social and Governance (ESG) programme aimed at strengthening sustainability commitments across its global operations.

The programme replaces the company’s previous framework and reflects changes to Carlsberg’s portfolio and geographic presence following its 2025 acquisition of Britvic, the second-largest acquisition in the group’s history.

Brewing Tomorrow is structured around four pillars — Cutting Carbon, Protecting Nature, Empowering People and Inspiring Choice — and sets out the company’s sustainability roadmap for the coming decade.

The programme raises Carlsberg’s climate ambition by introducing absolute Scope 3 emissions reduction targets aligned with the Science Based Targets initiative (SBTi). The brewer has also expanded commitments on regenerative agriculture, recycled packaging materials and sugar reduction across its growing soft-drinks portfolio. A new target focused on employee inclusion has also been added.

Following the Britvic acquisition, Carlsberg’s value chain emissions increased by nearly 1 million tonnes of CO₂e, representing a 16% rise, while soft drinks now account for around 30% of its beverage portfolio. To reflect these changes and maintain its emissions reduction ambitions, the company has extended the timeline of the programme’s targets by two years to 2032, while maintaining its goal of achieving net-zero emissions across its value chain by 2040.

Carlsberg Group CEO Jacob Aarup-Andersen said the programme would guide the company’s long-term sustainability strategy. “Brewing Tomorrow is our sustainability road map of action, built on strong performance in recent years. The aim is clear: to drive impact and ensure Carlsberg is a future-ready business,” he said.

Simon Boas Hoffmeyer, Vice President of Group Sustainability and ESG at Carlsberg, said the initiative builds on the company’s earlier progress. “With Brewing Tomorrow, we are building on our learnings from the past while updating our focus for the future. The programme is embedded in our business and supports both reducing our impacts and driving business growth,” he said.

Carlsberg said it has already made progress on its sustainability targets. In 2025, the company reported an 8% reduction in absolute value chain emissions, achieved 51% recycled content in bottles and cans, and sourced 90% of its electricity from renewable energy.

The brewer also reported that 31% of global beer sales were no- or low-alcohol products, while 34% of senior leadership roles were held by women, reflecting ongoing efforts to promote responsible consumption and workplace inclusion.

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