La Banque Postale has unveiled a new ESG-focused framework for its financial savings products, reinforcing its commitment to responsible finance and supporting the transition to a more sustainable economy. The initiative is designed to help customers make investment choices that reflect their ESG preferences, while contributing to broader societal and environmental goals.
The restructured offering spans life insurance, securities accounts, and the Share Savings Plan, and incorporates contributions from across the La Banque Postale Group, including CNP Assurances, LBP Asset Management, Louvre Banque Privée, and EMTNs. ESG criteria are now embedded in the advisory approach of client relationship managers, extending beyond regulatory obligations to place extra-financial considerations at the heart of customer interactions.
The bank’s new segmentation is categorised into three tiers, offering customers the flexibility to engage with ESG values based on their personal priorities:
- Level 1 funds focus on risk control by excluding investments in industries or companies that violate core ESG principles, such as those involved in tobacco, controversial weapons, harmful pesticides, or fossil fuels with high environmental impact.
- Level 2 funds apply both exclusion and selection criteria, favouring companies with strong ESG credentials and ruling out those with minimal or no commitment to the energy transition, particularly in the fossil fuel sector.
- Level 3 includes high-impact investments targeting key areas such as biodiversity, climate action, social inclusion, sustainable mobility, and essential services like health, education, and clean water.
The revamped structure seeks to enhance transparency, clarity, and customer empowerment, enabling individuals to align their investments with their values and play a role in fostering a just ecological transition.
Stéphane Dedeyan, Chairman of the Management Board of La Banque Postale, commented: “As a mission-led company for the past three years, we have placed the just transition at the heart of our development strategy. This new approach reaffirms our leadership in responsible finance by equipping customers with accessible tools to invest in line with ESG principles.”
Sarah Bouquerel, Deputy CEO of La Banque Postale Retail Bank, added: “This segmentation meets the growing demand for transparent and ethical financial products. By empowering clients to invest according to their values, we are enabling meaningful contributions to the ecological and social transformation of communities.” With this move, La Banque Postale strengthens its position as a leading institution in sustainable finance, offering customers the opportunity to generate financial returns while supporting long-term environmental and social progress.