Volkswagen Group unveils new family of affordable electric small cars

Volkswagen Group has announced a new line-up of small electric vehicles, set to launch in 2026, as it seeks to cement its position as Europe’s leading EV manufacturer.

The “Electric Urban Car Family” will comprise four models: two from Volkswagen, and one each from CUPRA and Škoda. With starting prices from around €25,000, the series is designed to tap into new market segments and attract broader buyer groups.

All vehicles will be built on the Group’s updated MEB+ electric platform, while the company’s new unified battery cell technology will be deployed for the first time. Volkswagen said this will deliver greater economies of scale and ranges of up to 450km for small cars. Premium features, typically reserved for higher-end models, will also be available in the entry-level class, including Travel Assist with lane-change and traffic-light recognition, LED matrix headlights, optional massage seats, and advanced connectivity through an integrated app store.

The launch comes as the electric small-car market in Europe is forecast to quadruple over the next eight years. Volkswagen is targeting a 20% share of this fast-growing segment, equating to several hundred thousand vehicles annually.

At IAA Mobility, the Group showcased all four models together for the first time. Volkswagen will introduce the ID. Polo hatchback and the ID. CROSS SUV, both adopting the new “Pure Positive” design language, alongside the ID. Polo GTI – the brand’s first all-electric model to carry the iconic GTI badge. CUPRA’s contribution is the Raval, a sporty hatchback with a bold, unconventional style, while Škoda will debut the Epiq city SUV, which reflects its “Modern Solid” design philosophy and is aimed at families and lifestyle-oriented buyers.

With the Electric Urban Car Family, Volkswagen said it aims to make electric mobility more accessible, combining affordability with advanced technology and positioning itself at the heart of Europe’s energy transition.

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