Supply chain traceability platform TrusTrace has announced the launch of a new AI-powered platform designed to automate multi-tier compliance workflows and help global brands navigate expanding mandatory due diligence regulations.
The updated platform combines real-time, lot-level forward traceability with AI-powered backward chain-of-custody data verification across global materials and sourcing models. Built to integrate data across suppliers, facilities, products, and raw materials, the software allows procurement and sustainability teams to query supply chain data using natural language, surfacing operational risks and generating compliance reports.
The technology is structured around three core solution areas: Supplier Compliance, Product Compliance, and the newly introduced Supply Chain Intelligence module. A built-in program orchestrator automates routine administrative functions, including vendor onboarding, continuous supplier monitoring, evidence requests, follow-ups, and corrective action tracking.
Key operational metrics and platform capabilities include:
- Four architectural pillars: Unified data extraction across multiple languages and formats, natural-language supply chain intelligence, automated workflow orchestration, and a centralized compliance management framework.
- Rapid deployment timelines: New compliance programs can be implemented within three days, with initial supplier data requests dispatched within week one.
- Global network reach: The platform integrates with a data foundation spanning over 120,000 suppliers across more than 80 countries.
- Phased rollout strategy: Initial deployment focuses on supply chain intelligence and workflow automation, with subsequent updates planned to integrate regulatory intelligence and external enterprise risk frameworks.
Shameek Ghosh, Chief Executive Officer and Co-Founder of TrusTrace, stated: “Every regulation ultimately asks the same question: can you prove it? But proving compliance starts much earlier, with understanding your supply chain, knowing where the gaps are and acting before they become problems.”
He added: “We have spent years helping brands build trusted supply chain data. Now we are making that data work harder, turning it into intelligence, decisions, and action. The goal is to help brands scale increasingly complex compliance programs without scaling their teams at the same rate, so they can spend more time on the decisions that matter.”
